I would agree with ricklbert. The imoportant thing is the information. It seems to me to be a distraction from what is real and all the simple people will just follow whatever cult of celebrity they like. They will be easily distracted and focus their energy on Alex and this stuff and not on the elite or globalists.
I have used prison planet for news for about a year. I always check what Alex says to find out for myself if it is true (he is usually correct but does exaggerate)It seems as if most truth and other media sites use the same information. SO it's up to the listener to decide what is real. Personally, I think talking about being Jewish is a way to discredit a big truth leading celebrity. That said, if it turns out that he is a shill or troll, I won't listen to him, BUT will continue in the search for the information. I think it is the elite trying to gain by dividing us and taking away one of the "leaders" of the movement.
And as Alex himself has said, he is not important, it is not about Alex Jones, It's the infowar that is important, if they kill him and he is the "leader" the movemnet will die so it's not about him it's only about the information, he is just one man, look to yourselves.